Mark Hinschberger · Entrepreneur & TechnologistThe Ledger ↓

I build products.
Some of them work.

I'm Mark — entrepreneur and technologist. Most portfolios only show the highlight reel. Below is my full ledger: every product I've shipped, ranked from best outcome to most expensive lesson.

1Exits
5In play
5Buried
17%Hit rate
The Leaderboard

Every product. No survivorship bias.

Ranked by outcome. The dead ones stay on the board — they paid the tuition for everything above them.

  1. WordUp2022acquired

    Mobile app for learning English — found its audience, then a buyer.

    Education is a forever market: people never stop wanting to improve.

    Exit
  2. StepRacers2024–now10k+ racers · 4.9★

    Step-racing app: your daily steps become real-time races against friends, teams, and weekly leagues.

    Make a healthy habit competitive and people show up every day.

    Alive
  3. Birdie Swing2025–nowin play

    AI golf coach: film your swing, get frame-by-frame analysis and fixes in seconds.

    AI is most useful when it replaces something expensive — like a swing coach.

    Alive
  4. Aave Liquidations2025–nowlive · V3 + V4

    Real-time leaderboard of the biggest liquidation events across Aave V3 and V4 markets — multi-network tracking, at-risk positions, and bad-debt stats.

    Put a scoreboard on raw on-chain data and it becomes a destination.

    Alive
  5. EasyResize2025–nowlive

    AI outpainting that resizes any image to any platform — extends the picture instead of cropping it.

    Solve the annoying last step of someone else's workflow and they'll pay for it.

    Alive
  6. OpenLLMRank2025–now$29.99 / report

    AI-search visibility analytics — see how often ChatGPT and Claude recommend your brand vs. competitors.

    When the channel changes (SEO → AI answers), sell the map.

    Alive
The Graveyard
  1. Chapa.ai2023shut down

    A GPT wrapper, back when that was still a business model.

    If your product is a thin layer over someone else's model, so is your moat.

    Dead
  2. BrowseBuddy2023–2024shut down

    AI plugin for e-commerce stores — understands the catalog and suggests the right products to each customer.

    Selling to small stores means small budgets — the AI was the easy part.

    Dead
  3. ZipVoila2021–2022shut down

    Marketplace for finding real estate.

    A marketplace needs buyers and sellers on day one — we had neither for long enough.

    Dead
  4. Magic Link2020shut down

    Link-in-bio page to gather all your links in one place.

    In a crowded category, 'slightly different' isn't a reason to switch.

    Dead
  5. Crypto Job Board2021–2022shut down

    Job board connecting crypto companies with web3 talent.

    A job board is a marketplace too — and it rides the hiring cycle of its niche.

    Dead

career record · 1W — 5L — 5 still playing

Clients & Employers

The day job side of the ledger

Now

What I'm doing today

Currently heads-down on StepRacers and Birdie Swing, and quietly sketching the next entry for the board. Along the way I build internal tools for myself — like OpenLLMRank — to sharpen the products I'm shipping. I'm interested in mobile apps, small sharp software, and businesses that can be run by one person and a laptop.

When I'm not working you'll find me on a golf course, a paddle court, a run, in the gym, or out surfing.

If you're building something — or buried something recently — I'd genuinely like to hear about it.